Dolly Parton has launched a new cosmetic line, Dolly Beauty, an extension of her fragrance collaboration with Scent Beauty, which launched in 2021. Parton said of the launch: “All of my life I’ve wanted to be pretty, and my new cosmetic line is going to allow me and you to be our very best. So, fly pretty, up, up and away. Enjoy!”
Founder and CEO of Scent Beauty Steve Mormoris said in a statement: “We are thrilled to introduce Dolly Beauty, as we believe Dolly Parton embodies many generations of women who are excited to experience this connection to one of the world’s most beloved people. Cosmetics is an obvious category for Dolly which has been long awaited by her millions of loyal fans.”
Dolly Beauty is kicking off the initial launch with the ‘Heaven’s Kiss’ lipstick collection in four shades: Jolene Red, Honey Plum, Rosebud, and Birthday Suit, all in glamorous rhinestone packaging. The shades will range from bright red to pale pink, with additional neutral tones suitable for all skin types. This product lineup is just the beginning for the brand as additional lip, eye, and face products will launch throughout the rest of 2024 and into 2025.
According to a press release on the new brand, additional lip, eye, and face products will be launched throughout the remainder of 2024 into 2025. The products are available exclusively on a newly-launched site, with in-store rollout beginning in 2025. Head to DollyBeauty.com for more information.
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